Men’s Cosmetic Trends For 2023

7 min read

Men’s skincare, haircare and cosmetics have changed a lot in the past couple of years. In the past, men have been discouraged from taking an interest in cosmetic trends such as skincare routines, hair maintenance and much more. However, in the past few years, this has changed drastically. Men’s skincare and haircare now make almost as much money as the female cosmetics industry. Men’s skincare and cosmetic trends change every so often, and 2023 has been a year of upheaval and significant trend change. But – what are the most popular men’s cosmetic trends for 2023? 

Skin Minimalism

For years in women’s skincare, influencers and beauty journalists promoted having a lot of different types of products. However, in 2023, less is more. Minimalist attitudes to skincare are now becoming incredibly popular, and it is one of the biggest trends in 2023. Natural remedies are one of the biggest trends in skincare right now – DIY face masks and drinking plenty of water is the best way in which you can take care of your skin. Get rid of the countless bottles and tubs, and move to more natural remedies. 

Use A Blade For Your Beard

For ladies, dermaplaning has become one of the most talked about facial trends in 2023. Dermaplaning involves removing hair and excess skin from your face by using a specialist razor. 

This can be done by a specialist cosmetic technician, or at home, as long as you have the right tools. For men, this can be a great way to improve your skincare and make your beard look tidy in the process. Plenty of men are now including dermaplaning into their cosmetic routine in order to keep their facial hair looking amazing, with improved skincare coming as a bonus. 

Use Plenty of Sunscreen

Protecting your face from the sun is one of the most important parts of skincare. You should be wearing sunscreen every day in order to protect your face from sunburn, premature ageing, and skin cancers. SPF acts as a barrier so the sun’s rays cannot permeate your skin, and protects you from sun damage. Every time you go out without sunscreen, you are risking sun damage all over your skin and face. You should be applying sunscreen every time you leave the house – some people say you should apply it if you’re working near a window. 

You should look for sunscreen which has a high SPF. SPF (Sun Protection Factor) represents a sunscreen’s ability to protect your skin from UV light. There are different types of UV light that the sun emits – UVC light does not reach the Earth’s atmosphere. However, UVB and UVA rays are responsible for sunburns, skin cancers and premature ageing. A good sunscreen will protect against this light – for day-to-day, you should be wearing at least SPF 30. However, if you work outdoors, you should really be wearing SPF 60 in order to protect your skin. 

Go Organic

Using natural and organic products on your skin is one of the most important cosmetic trends for men in 2023. Organic products are said to be so much better for your skin in the long run than clogging your pores with a lot of chemicals. Non-organic skincare products, which are full of harsh chemicals or synthetic fragrances, can be damaging to your skin in the long run. They can irritate your skin, which is why there is now a push for more people to use organic products. Products with natural oils and ingredients will be very popular this year due to the push for skin minimalism. 

Vitamin C 

Making sure your skin gets the best nutrients it can is one of the most important parts of skincare. Nutrients are a vital part of making sure that you’re healthy, and this will help your skin, hair and nails thrive. Vitamin C is without a doubt one of the most important nutrients that you should be increasing your intake of in order to improve your skin. It reduces ageing and can make your skin glow and look much clearer. There are many ways in which you can increase your vitamin C consumption in your everyday life. 

Firstly, improving your diet is one of the best ways in which you can start improving your skin. Making sure you get the right amount of fruits and vegetables daily is one of the best ways to increase your Vitamin C intake. If you are still struggling, you can take vitamin C supplements in order to ensure that you’re getting enough. However, serums and skincare products that contain Vitamin C is a surefire way to ensure that the nutrients from Vitamin C seep into your skin. This is safe for most skin types, can reduce hyperpigmentation, promotes collagen production and protects you against sun damage, which is fantastic for your skincare routine. 

Use Soft Materials 

A lot of skincare specialists warn against using products full of harsh chemicals on your skin, but you should also make sure that the instruments or tools that you use on your skin will not irritate it. For example, some exfoliating pads, razors and washcloths can actually damage your skin. Before you use something on your face, make sure that it is soft enough, and won’t actually irritate you. You should also consider sleeping on soft pillowcases in order to mitigate the amount of damage done to your face. Using soft materials is one of the best cosmetic trends for men in 2023. 

Retinol and Collagen 

There are different types of natural chemicals that are fantastic for your skin. Skincare products that include retinol and collagen are some of the best products that you can use in order to improve your skin. 

Retinol is derived from Vitamin A. It is commonly used in the treatments of acne, and mature skin. Retinol helps to neutralize free radicals under the top layer of the skin. Free radicals are unstable atoms that cause illness, decay and ageing – they are found in every human. By using retinol to treat these free radicals, you can improve the appearance of wrinkles, ageing and enlarged pores. 

Collagen is responsible for improving your skin elasticity – it compromises a third of the protein in your body. However, as you age, your collagen deposits start to deplete. This can cause your skin to deteriorate as you age. However, by increasing the amount of collagen in your body, you can improve this. Using products that include collagen and retinol in your daily skincare routine is a great way to make your skin look bright and young. If you are concerned about increasing your exposure to these chemicals, especially collagen, see a doctor. 


Botox for men is one of the biggest emerging cosmetic trends for 2023. More and more men are now getting cosmetic surgery. Researchers on cosmetic surgery in Manchester have found that the amount of men getting cosmetic procedures has risen by 310% over the last decade. Men are suddenly becoming incredibly more interested in getting cosmetic procedures such as Botox to improve the overall appearance of their skin. This is predicted to be one of the biggest cosmetic trends for men this year. 

Thinking of changing up your skincare routine or your look? Incorporate one of these top cosmetic trends for men this year into your regimen.

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